Value Disguise in the Information Flows of Russian Political Parties

Research Article
  • Elena Viktorovna Brodovskaya Financial University under the Government of the Russian Federation brodovskaya@inbox.ru
    Elibrary Author_id 280399
  • Vladimir Andreevich Lukushin Financial University under the Government of the Russian Federation lukushin@aol.com
How to Cite
Brodovskaya E.V., Lukushin V.A. Value Disguise in the Information Flows of Russian Political Parties. Vlast’ (The Authority). 2021. Vol. 29. No. 6. P. 20-26. DOI: https://doi.org/10.31171/vlast.v29i6.8672

Abstract

The article presents the results of an applied political research devoted to the use of value disguise by Russian political parties – a modern technology of interaction with target groups in the digital space. Based on the use of automated social media analysis and cognitive mapping of digital party content, the scale, features and effects of such value masking have been determined. The authors conclude that the left turn in the development of public sentiments and expectations, which has emerged in recent years under the influence of the negative effects of the COVID-19 pandemic, is pushing political parties to change their own agenda, as well as to abandon established political positions in accordance with the current demands of a significant part of voters.
Keywords:
political parties; information flows; social media analysis; value disguise; digital management; digital infrastructures; cognitive mapping

Author Biographies

Elena Viktorovna Brodovskaya, Financial University under the Government of the Russian Federation
Dr.Sci. (Pol. Sci.), Professor of the Department of Political Science, Faculty of Social Sciences and Mass Communications, Director of the Center for Political Studies
Vladimir Andreevich Lukushin, Financial University under the Government of the Russian Federation
Research Assistant at the Center for Political Studies, student of the Faculty of Social Sciences and Mass Communications

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Article

Received: 13.12.2021

Citation Formats
Other cite formats:

APA
Brodovskaya, E. V., & Lukushin, V. A. (2021). Value Disguise in the Information Flows of Russian Political Parties. Vlast’ (The Authority), 29(6), 20-26. https://doi.org/10.31171/vlast.v29i6.8672
Section
THE MAIN TOPIC