The Role of Cultural Policy in the Process of Formation and Promotion of a Positive Image of Russia

  • Irina Alekseevna Vasilenko vasilenko.irina@mail.ru
How to Cite
Vasilenko I.A. The Role of Cultural Policy in the Process of Formation and Promotion of a Positive Image of Russia. Vlast’ (The Authority). 2015. Vol. 22. No. 6. P. 40-43.

Abstract

The article discusses the role of cultural policy in the modern Russia`s image strategy. The author stresses that the instruments of cultural policy are not fully used in promoting the image of Russia in the world`s communication channels, and it reduces the efficiency of image policy. Today there is a need in forming national strategy for cultural policy at the state level, in implementation of monitoring of the results. Russia needs not only public, but also state support in the field of cultural policy. Only a highly professional approach in the field of cultural policy can make image policy of Russia truly efficient.
Keywords:
image of Russia, cultural policy, image policy, image strategy

References

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Burd'e P. 2001. Prakticheskij smysl. SPb.: Aletejya, 562 p.



Lihachev D.S. 1997. Ob intelligencii. SPb.: Kanun, 445 p.



Lihachev D.S. 1999. Razdum'ya o Rossii. SPb.: Logos, 672 p.
Citation Formats
Other cite formats:

APA
Vasilenko, I. A. (2015). The Role of Cultural Policy in the Process of Formation and Promotion of a Positive Image of Russia. Vlast’ (The Authority), 22(6), 40-43. Retrieved from https://jour.fnisc.ru/index.php/vlast/article/view/2505
Issue
No 6 (2014)
Section
POLITICAL PROCESSES AND PRACTICES

Following the submission of the manuscript to the Publisher, the author binds oneself not to publish it somewhere else without permission of the Publisher.